2.79 million viewers of the “Together with Ukraine” concert, TVN a leader

Michał Kurdupski | Wirtualnemedia

The charity concert “Together with Ukraine”, shown on TVN on Sunday evening, was watched by an average of 2.79 million viewers, and for at least 1 minute the broadcast reached 5.96 million people. TVN was a market leader in the broadcasting band – according to the latest telemetry data, which the Wirtualnemedia.pl portal has reached.

On Sunday, March 20 this year. at. At 20.00 TVN showed a charity concert “Together with Ukraine”. The average audience of the broadcast was 2.79 million people. This translated into 18.63 percent. the station’s share in the television market among all viewers and 18.62 percent. in the commercial group 16-49 – according to the data of Nielsen Audience Measurement, which was reached by the Wirtualnemedia.pl portal.

For at least 1 minute, the program was followed by 5.96 million people in the 4+ group and 2.11 million people in the 16-49 group.

In the concert broadcasting band, TVN was the leader of the TV market in both 4+ and 16-49. The concert was also shown on Player.pl, but TVN Group Discovery does not provide the results from the platform.

Thanks to the concert, almost PLN 8 million was collected

During the TVN Discovery Group’s charity concert “Together with Ukraine”, almost PLN 7 million was collected, which will be credited to the account of the Polish Humanitarian Action. The amount consists of income from the sale of over 10 thousand. donation tickets (over PLN 350 thousand), text messages and payments from viewers (PLN 4.5 million) and funds from the broadcast of a ten-minute charity advertising block on TVN before the concert (over PLN 800 thousand). Discovery Inc., the owner of TVN, also made a donation of PLN 500,000 to PAH. USD.

– The concert Together with Ukraine was broadcast on such a large scale as to enable as many viewers as possible to actively contribute to supporting Ukraine. I believe that the funds collected together on Sunday, in full donated to the Polish Humanitarian Action, will bring relief from suffering to refugees in Poland, but also to people still staying in Ukraine, who will receive help from PAH. As Discovery and TVN, we wanted this concert to unite everyone around the idea of ​​supporting Ukraine, but above all, to give measurable financial support to an organization that helps thousands of refugees every day, is closest to their needs and can best respond to them. I wholeheartedly thank everyone who took part in yesterday’s event and joined the campaign to help Ukraine – Polish Humanitarian Action, Łódź,

During the concert “Together with Ukraine”, the greatest stars of the Polish and Ukrainian music scene performed on the stage of Lodz Atlas Arena. They will include: Vito Bambino, Krzysztof Zalewski, Igo, Daria Zawiałow, Stanisław Soyka, Anita Lipnicka, Kayah, Natalia Przybysz, Maciej Musiałowski, Tomasz Ziętek, Tina Karol, Dagadana, Jerry Heil and Daria Psekho.

Polish actors joined the project, including Maja Komorowska, Danuta Stenka, Vanessa Aleksander, Andrzej Seweryn, who will complete the musical part of the event with their performances.

“Together with Ukraine” is a musical event organized in a gesture of solidarity with people fleeing the war. The total proceeds from the sale of tickets will be donated to the Polish Humanitarian Action, which has been carrying out a permanent mission in Ukraine since 2014. The minimum price of a “donation” ticket is PLN 20.

Alina Makarczuk and Marcin Prokop as the hosts

The hosts of the concert were the presenter Marcin Prokop and Alina Makarczuk , a journalist from Ukraine , who recently joined the group of TVN24 hosts, who present in the news broadcasts, using an interactive map on the monitor, current data on military operations in Ukraine.

Source: Wirtualnemedia